Unforgettable Diwali for the employees of Hare Krishna Exports. Gifts distributed on the basis of loyalty program.
They were gifted cars, flats and jewellery by the management
of this diamond polishing unit as performance incentive on Sunday. The company's budget for this gift was Rs 50 crores and spent around Rs 45 crore on these gifts.
Among 1,201 employees,
√ 424 were gifted Fiat Punto Evo cars,
√ 207 got two bedroom apartments
√ 570 employees were gifted jewellery worth Rs
3.6 lakh each
"We had already fixed the performance criteria for
employees that included their behavior, contribution to company's development
and performance on the floor. The employees were evaluated throughout the year
and the best 1,201 were selected for performance incentives," said Savaji
Dholakia, MD of Hare Krishna Exports, which has more than 9,000 employees.
Houses were given to the employees who were living in a rented house.
Jewelry were given to those who already had a house and a car.
Car were given to those who already stay at their home but doesn;t have their own four wheeler.
"Incentives given to these employees will definitely
encourage others in the company. It will also develop healthy competition among
employees to perform better," Dholakia said.
Many employees were not aware of such incentives and learnt
about it only when company announced their names.
"I still can't believe it. This is the biggest surprise
for me and I don't have words to thank the company for its employee-friendly
initiatives. I am indeed lucky to work in this company," said Harshad
Sojitra, who got a Punto car.
"I am eager to see my family's reaction, when they see
me driving a brand new car. It will be the most memorable moment of my
life," Harshad said.
The cars were given to the employees in a ceremony held at
the company campus in Sarthana. Hari Krishna Exports has an annual turnover of
Rs 6,000 crore, according to company officials.
Savji Dholakia, 53, owner of Hari Krishna Exports, didn't
actually lead a 24-carat-life. Originally belonging to Amreli district in
water-parched Saurashtra, Dholakia moved to Surat to work in the diamond
industry in the late 1970s. In 1978 when he started working, his monthly salary
was Rs 169.
"Savji kaka moved to Surat to work as a diamond
polisher in 1978. He worked as a polisher, then as a broker, before starting
his own business in 1991. Those days he used to go around in a Bajaj M80. From
there, Hari Krishna reached these heights," Kanak Patel, who works with
the company said.
Diamonds may be forever, but in this case, employees says
Dholakia, too, is for ever..
